It looks like red panty nights are still a thing, as it has been reported that UFC 264 brought in the company’s second-largest numbers in the pay-per-view department.
John Ourand of the Sports Business Journal indicated that the pay-per-view extravaganza brought in some pretty massive numbers. In particular, the reporter indicated that the UFC garnered 1.3 million views domestically, and worldwide the UFC 264 event netted a grand total of 1.8 million PPV buys. Overall, that is a resounding success considering McGregor has not won an MMA fight since January of 2020.
UFC ratings notes:
PPV buys came over just under 1.8 million globally. Dana White said as much at the post event press conference.
I'm told that 500,000 of those buys came from international, which means ESPN+ logged around 1.3 million buys.— John Ourand (@Ourand_SBJ) July 13, 2021
“UFC ratings notes: PPV buys came over just under 1.8 million globally. Dana White said as much at the post-event press conference. I’m told that 500,000 of those buys came from international, which means ESPN+ logged around 1.3 million buys.” John Ourand posted the UFC 264 PPV numbers on Twitter.
Conor McGregor Can Still Pull
Headlined by “The Notorious” McGregor facing Dustin Poirier in what was undoubtedly one of the most important trilogies of all time. If McGregor were to pull off the victory, he would have been in the driver’s seat facing Charles Oliveira later this year, but once again the toughness of Poirier was on full display, and McGregor fell short of his goal of becoming a 2X lightweight champion.
Initially, the first round was hot with both fighters throwing heavy leather. Then McGregor threw some kicks that got checked by Poirier. Apparently, one of the kicks hit Poirier’s elbow and caused McGregor’s tibia to snap.
After Poirier landed some brutal elbows while on top of McGregor, the bell sounded for the end of the round, but McGregor couldn’t get up. At the end of the first round, McGregor is screaming in pain and the official result is recorded as a doctor stoppage victory for “The Diamond” to end UFC 264.
Since the defeat, even on the floor in pain, it seems like McGregor is already angling for a fourth fight with Poirier. Whatever McGregor did this time around may have bothered some, but it’s clear that he is still a huge draw in the pay-per-view/entertainment world.
Did you expect UFC 264 to do such massive numbers?
